Transforming Pet Ownership Experience through Grampet
Grampet is an innovative pet social networking app designed to connect pet owners through a dedicated forum, marketplace, and social features. The app enables users to share pet care insights, buy and sell pet-related products, and engage with a like-minded community. This case study examines the impact of Grampet on pet ownership, analyzing data trends and user engagement.
Product Designer
User Experience Design
User Interface Design
Interaction Design
Sioftware as Service (SaaS)
2023
100+
Pet owners often face challenges such as:
Lack of centralized information for pet care.
Limited access to quality pet products and services.
Difficulty in connecting with other pet owners for advice and socialization.
Scattered platforms for discussing pet-related issues and shopping for pet needs.
. 70% of testers actively engaged in discussions, averaging 35 new daily posts.
. 65% of users explored the marketplace, with 40% making test purchases.
. 85% of users found value in connecting with other pet owners and discussing pet care.
. 90% of testers found the interface user-friendly, but 30% requested better categorization in the marketplace.
. 45% of users suggested adding in-app vet consultations and direct messaging improvements.
Impact
of testers actively engaged in discussions.
Made test purchases
found value in connecting with other pet owners
First time users will be able to click omn sign up from here and returning users can click on login. The images here are calming videos that makes users feel welcomed.
First time users will be able to select topics from the screen and the topics selected will determine the kind of information and content that will appear on their feed
Users will be able register their pet from this page. They can also become a vendor if they don’t have pet to register but things to sell
After signing up and registering their pets, users will land on the home screen where they can see their feed and also search, post, access forum and marketplace.
Here users can see their numbers of followers, numbers of following and likes. Users can also switch accounts via the view all accounts buttons.
After clicking on post on the buttom navigation bar, a modal will pop that will enable users to either make new post, write new discussion in the forum or sell something in the marketplace
Here users can see posts and questions. They can make a post to start a discussion and also ask questions and contribute to the already asked questions
On the forum part of the app, When a user click on question, it will take them to this screen where they can add topic or ask questions and also answer some already asked questions.
Users that want to buy or sell something can do so on this section of the app. They can see the items for sell and also click on sell button to list an item/items they want to sell.
When a user click on the sell button on the marketplace, it will take them to this page where they can list an item they have for sale.
This showcase the pet profile of others on the platform. As an account owner, you can follow others pet profiles and send message to the owner.
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